There is a certain kind of airline credit card that does not need to win on earning rates, lounge access, or flashy premium perks. It only needs to solve one problem often enough to justify its annual fee. The free checked bag card is the classic example. These are not necessarily cards to spend on every day. They are often cards to keep because the math works at the airport, not at the grocery store.
That framing matters because bag-fee cards are easy to underestimate. In a wallet full of 5x categories, transferable points, and premium travel cards, a co-branded airline card can look underwhelming on paper. Yet a single family trip, a couple of domestic roundtrips, or regular work travel with checked luggage can make a “boring” airline card one of the most practical cards in the portfolio.
The keeper logic for bag-fee cards
A checked-bag benefit is one of the easiest airline perks to value because it replaces a direct out-of-pocket cost. When the perk is reliable, the cardholder does not need a speculative redemption or a perfect award chart sweet spot in order to come out ahead. The card either avoids baggage charges or it does not.
That is why bag-fee cards fit neatly into a “keeper card” framework. These cards do not have to be the best earners in the wallet. They simply need to pay for themselves often enough. In practice, that often means they stay open even when other cards get downgraded or canceled for annual-fee reasons.
Southwest: downgrade, don’t necessarily dump
Southwest is the easiest place to start because it illustrates how quickly the value proposition of a card can change. Southwest’s co-branded consumer cards currently advertise first checked bag free for the cardmember and up to eight additional passengers on the same reservation, provided the Rapid Rewards number is attached appropriately. All of the consumer Southwest cards participate in that benefit, not just the premium Priority version.
That is important because it means a downgrade from Southwest Priority to a lower-fee Southwest credit card can preserve the checked-bag benefit while reducing the annual fee burden. For someone who already has A-List status, that matters even more. A-List now already covers preferred or standard seat selection at booking and allows extra legroom seat selection within 48 hours when available, reducing the distinct value of the higher-end card’s travel-day perks.
In other words, Southwest is a case where the right move may be to keep the airline relationship but simplify the card. The checked-bag feature survives the downgrade, while elite status picks up much of the slack on the travel experience side.
Alaska: a classic bag-fee keeper
Alaska’s co-branded credit card remains one of the clearest examples of a bag-fee keeper card. Bank of America’s Alaska/Atmos consumer card offers a free checked bag and preferred boarding for the cardholder and up to six guests on the same reservation when the eligible Alaska or Hawaiian flight is purchased with the card. That can add up quickly for anyone traveling with companions or checking luggage even a few times per year.
This is the kind of benefit that can quietly justify the annual fee without any help from bonus categories. It does not need to compete with transferable points cards on everyday spend because its value shows up exactly when Alaska is the airline being flown. That is often the hallmark of a successful keeper card: it is not trying to be universal, only useful in the right moments.
American Airlines: not flashy, still useful
The Citi AAdvantage cards fit the same mold. Citi notes that eligible AAdvantage cardmembers receive a free first checked bag on domestic American Airlines itineraries for themselves and up to four companions traveling on the same reservation. On the Platinum Select side, Citi explicitly states that the first checked bag is free on domestic itineraries for the primary cardmember and up to four companions.
That is enough to make the AAdvantage card easy to justify for someone who flies American often enough to encounter checked-bag fees. This is not necessarily a card to use for general spending if stronger transferable-points cards are already in the wallet. But as a bag-fee tool, it is straightforward and practical.
Delta: useful benefit, awkward timing
No bag fee right!
Delta’s co-branded American Express cards offer one of the stronger versions of the first checked bag free benefit. Delta states that eligible Delta SkyMiles American Express cardmembers can check the first bag free on eligible Delta flights, with the waiver extending to up to eight travel companions on the same reservation, for a total of nine passengers. Delta specifically lists Gold, Platinum, and Reserve personal and business SkyMiles cards as eligible for the first-bag-free benefit.
On pure utility, that is appealing. On timing, it may not be. The issue is not the bag benefit itself. The issue is American Express’s bonus policy. Amex is widely known for a “once per lifetime” welcome-offer rule, under which a card’s bonus is generally available only once per person per product. That means applying for a Delta SkyMiles card just to lock in a checked-bag perk can be a poor trade if there is any chance that same product might be more valuable later when a strong welcome bonus or a different travel need comes along.
That makes Delta the odd one out in this strategy. The checked-bag benefit is real and useful, but it is not compelling enough right now to justify consuming a valuable Amex slot and potentially burning long-term bonus eligibility just for baggage savings.
How these cards fit in a sophisticated wallet
A mature points-and-miles wallet does not need every card to serve the same role. Some cards exist to earn 5x. Some exist to unlock transfers. Some exist to provide travel protections. And some exist because a checked bag costs real money and the card reliably waives that cost.
That is why bag-fee cards often survive even after more glamorous cards get downgraded. They are purpose-built. Southwest may be worth keeping in a cheaper version because A-List already covers so much of the premium card overlap while the checked-bag feature remains in the card family. Alaska remains compelling because the bag perk can extend to multiple travelers on the same reservation. Citi AAdvantage remains a useful American Airlines companion even if it is not the first choice for daily spend.
The common thread is simple: these are not cards being kept for theoretical value. They are being kept because they make travel cheaper in a direct, repeatable way. In a hobby that can sometimes overcomplicate value, that kind of simplicity is a feature, not a bug.
Chase just announced a new limited-time offers for its Southwest consumer credit cards, allowing cardholders to earn the #1 rated airline’s amazing Companion Pass plus 100,000 bonus points when they meet a minimum spending requirement.
If you frequently travel with a plus-one, the Companion Pass allows you to add them to any Southwest flight for just the cost of taxes and fees.
How to Qualify for the New Southwest Companion Pass Offer
Credit card issuers often offer increased sign-up bonuses for a limited time, and this one is no different. To qualify, you’ll need to do the following.
Imagine flying with a companion for virtually free for two whole years! Southwest Airlines is making that dream a reality with an incredible new offer on all three personal Chase Southwest credit cards. This is your chance to snag the highly coveted Southwest Companion Pass for 2026 and 2027, and potentially even for the last few months of 2025!
Here’s how to seize this fantastic opportunity:
The Generous 100,000 Point Signup Bonus
Southwest is currently offering a massive 100,000 point signup bonus when you open any of their personal Chase Southwest credit cards. To earn this bonus, you’ll need to spend $4,000 within the first five months of account opening. This extended spending window gives you plenty of time to meet the requirement at your own pace. But don’t wait too long – this limited-time offer is scheduled to end soon.
Your Path to the Companion Pass
To earn the Southwest Companion Pass, you typically need 135,000 qualifying points. However, here’s where this offer gets even better:
10,000 Point Head Start: Every year, Southwest sweetens the deal by depositing 10,000 Companion Pass qualifying points into your account by January 31st. This means you effectively only need to earn 125,000 points to secure the pass.
104,000+ Points from the Bonus: Once you meet the $4,000 spending requirement, you’ll have at least 104,000 points (100,000 bonus + 4,000 from spending), possibly more depending on your spending categories.
Bridging the Gap: You’ll only need to earn approximately 21,000 additional points to reach the 125,000 effective threshold. There are many easy ways to do this, such as everyday spending on the card, making purchases through the Southwest shopping portal, or even transferring points from partners.
Double the Fun: Two Years of Companion Pass
By hitting the 135,000 point threshold in 2026, you’ll not only enjoy the Companion Pass for the remainder of 2025 but also for the entirety of 2027 and 2028. That’s up to two full years of bringing a friend or family member along for just the cost of taxes and fees on your Southwest flights.
Don’t miss out on this incredible chance to maximize your travel and explore more with a companion by your side!
Compare Southwest Consumer Credit Cards
CREDIT CARD
ANNUAL FEE
INTRO BONUS
PERKS
LEARN MORE
Southwest Rapid Rewards Plus Credit Card
$69 (Free with benefits)
Companion Pass®SOUTHWEST RAPID REWARDS POINTS More Info
Lost luggage reimbursement Baggage delay insurance
Visit the offer page: The offer is currently not available when you visit the card landing pages on Chase’s website, so be sure to use one of the above links to apply.
Apply by the offer deadline: The limited-time offer won’t be around for more than a few weeks, so be sure to apply as soon as possible if you’re interested.
Meet the spending requirement: You’ll need to spend $4,000 in the first three months. Keep in mind that the clock starts when you open your account, not when you receive the card.
The Southwest Companion Pass could be your ticket to amazing family adventures. It lets you bring a kiddo (or any companion!) for free (just pay taxes and fees) on any Southwest flight you book. Sounds awesome, right? Remember that each Southwest credit card has its own benefits, so compare them to find the one that suits your family’s travel style.
Do your research, weigh the pros and cons, and then jet set to incredible memories with your loved ones!
Also keep in mind they do these amazing special offer via Chase Offers such as below 10% back at Panera and 10% on Jersey Mike’s and Walmart:
Southwest Airlines has a few co-branded credit cards with Chase to choose from but one sticks out for us. Of the three personal cards, our favorite one is the Southwest Rapid Rewards Priority Card.
This card offers some exceptional perks for anyone who flies Southwest frequently or a few times a year. We have to say it is the best Southwest Airlines Visa Card to have in your wallet or at least attached to your Southwest Airlines account to book flights.
50,000 Bonus Southwest Points with the Priority Card
The Southwest Priority Card is offering a welcome bonus of 50,000 Rapid Rewards points after spending $1,000 within the first three months.
Rapid Rewards is a revenue-based frequent flyer program,valued at around 1.2 cents each. So basically, the 50,000 Rapid Rewards points are worth $600+.
Earning Points With The Southwest Priority Card The Southwest Priority Card offers the following points for credit card spending:
3x points on Southwest purchases
2x points on local transit and commuting, including rideshare
2x points on internet, cable, phone services, and select streaming
Happy Baby Companion flying A-list on Southwest Airlines flight
One of the very best values in travel is the Southwest Airlines Companion Pass. With Southwest Companion Pass you can have someone travel with you for the entire year (whether on a cash ticket or award ticket), and just pay taxes and fees for them. This is such an incredible deal, and basically doubles the value you can get from flying Southwest.
Southwest Companion Pass requires earning 135,000 Rapid Rewards points in a calendar year, though you get a boost of 10,000 points toward that just for having a co-branded Southwest card.
Only certain types of points accrual qualify, including Southwest credit card spending, as well as Southwest credit card welcome bonuses. So this bonus would get you a good way toward earning Companion Pass.
Earn Southwest A-List Status
In addition to being able to earn Companion Pass through spending on the card, the Southwest Priority Card also lets you earn unlimited Tier Qualifying Points (TQPs). Specifically, you can earn 1,500 TQPs toward A-List status for every $10,000 spent on the card.
A-List is Southwest Airlines’ version of status, and offers perks like priority boarding, a 25% points bonus, same-day standby, priority check-in and security lane access, and a dedicated phone number.
A-List status requires earning 35,000 TQPs in a calendar year, so spending on a Southwest Priority Card could help you earn that. This is the only personal Southwest card that offers that feature. Whether or not that’s worth it depends on how much you’d otherwise fly with Southwest.
Major Perk: No Change fees with Southwest airlines ever!
No Foreign Transaction Fees
The Southwest Priority Card has no foreign transaction fees, so this could be a useful card for your spending abroad. This is a Visa as well, and Visas are accepted pretty widely around the globe.
Incredible Southwest Priority Card Perks
Free Drink Coupons get mailed out to Southwest airlines patrons now and then just to reach out.
The reason to get the Southwest Priority Card (beyond the welcome bonus) is because of the perks, including anniversary bonus points, upgraded boardings, a $75 annual Southwest travel credit, 25% savings on eligible inflight purchases, and more.
Let’s take a look at what you need to know about each of these perks.
On your cardmember anniversary each year you’ll receive 7,500 bonus points. For context, Southwest Rapid Rewards is a revenue-based frequent flyer program, and generally speaking you need to redeem 83 points per dollar of airfare. That means each Rapid Rewards point gets you roughly 1.2 cents toward the cost of an airline ticket.
In other words, you can get around $90 worth of Southwest airfare with those 7,500 points, and that recoups almost two-thirds of the annual fee on an ongoing basis.
Get anniversary bonus points with the card every year
Southwest Priority Card $75 Annual Credit
The Southwest Priority Card offers a $75 credit every anniversary year. While the 7,500 point anniversary bonus only kicks in after 12 months, this credit kicks in immediately.
The way this works, the first $75 in Southwest flight purchases each cardmember year will be reimbursed. The statement credit should post as soon as the eligible charge posts to your account. Assuming you spend at least $75 per year on Southwest Airlines tickets (or even taxes and fees, if redeeming points), then this should more or less be worth face value.
Between this benefit and the 7,500 point annual bonus, we’re talking about $165 worth of value, which is more than the annual fee.
Southwest Priority Card Upgraded Boardings
Just for having the Southwest Priority Card, you get four upgraded boardings per anniversary year (starting with your first year), when available. The way this works, you’ll be reimbursed for the purchase on the day of departure of up to four upgraded boardings in positions A1-15.
The upgraded boarding fees will be reimbursed within eight weeks, though in reality generally post much faster than that. Since the price of upgraded boardings varies by flight, it’s hard to put a dollar value to this benefit.
Southwest Priority Card Drink & Wi-Fi Savings
If you pay with your Southwest Priority Card you can save 25% on inflight Wi-Fi and drink purchases. You’ll receive statement credits for the 25% within two billing cycles of your purchase (though usually much faster than that).
Southwest Priority Card Travel & Purchase Protection The Southwest Priority Card offers a variety of travel & purchase protection benefits, including:
Auto rental collision damage waiver coverage; it’s secondary within the United States, and primary internationally
Baggage delay insurance, which can reimburse you up to $100 per day for three days when your bag is delayed by at least six hours
Lost luggage reimbursement, which reimburses you up to $3,000 if your bag is damaged or lost
Travel accident insurance, with the maximum coverage ranging from $250,000-500,000, depending on the situation
Extended warranty protection, which extends your United States manufacturer warranty by a year on eligible warranties of three years or less
Purchase protection, which covers you for up to 120 days for damage or theft, up to $500 per claim and $50,000 per account
The Cons of Applying for Chase Southwest Credit Cards
Chase and Southwest have some pretty strict rules when it comes to who is eligible for the card. The card is not available to anyone who currently has a Southwest Rapid Rewards personal card, or anyone who has received a welcome bonus on a Southwest Rapid Rewards personal card in the past 24 months. However, you are eligible if you have a Southwest business credit card.
This is in addition to Chase’s general application rules, including the 5/24 rule, whereby you typically won’t be approved for a Chase card if you’ve opened five or more new card accounts in the past 24 months.
Southwest Priority Card $149 Annual Fee The Southwest Priority Card has a $149 annual fee. As a point of comparison, the other personal cards have annual fees of $69 and $99, so the annual fee on this card is a bit higher. However, as I’ll explain below, the benefits justify the premium annual fee.
No Question The Southwest Priority Card Is Worth It for You and Your Family
If you’re eligible for the Southwest Priority Card and fly Southwest with any frequency, then this card is absolutely worth it. I’d argue this card is a better value all around than the two other Southwest personal cards.
Many people love flying Southwest for the ability to earn the Southwest Companion Pass, the lack of change fees and vouchers that don’t expire, and the two free checked bags. For others, Southwest a practical airline to fly on occasion, given its massive route network. Regardless, there’s lots of value in having points and benefits on Southwest.
For the card’s $149 annual fee you’re getting a 7,500 point anniversary bonus annually, a $75 Southwest credit, and much more. Let’s look at a few other things to consider regarding this card, and Southwest cards in general.
If you’re looking to complement your Southwest Priority Card with a Southwest business card, consider the incredible Southwest® Rapid Rewards® Performance Business Credit Card (review). This card has outstanding perks, including:
A welcome bonus of 80,000 Rapid Rewards points after spending $5,000 within three months
A 9,000 point anniversary bonus
Four upgraded boardings per year
Up to 365 $8 Wi-Fi credits per year on Southwest, which could get you a lot of Wi-Fi
$500 toward points transfer fees per anniversary year
A Global Entry or TSA PreCheck credit
The ability to earn A-List status or Companion Pass with spending
This card is the single best Southwest card because of the Wi-Fi credit, as far as I’m concerned.
How Do Southwest’s Personal Bonus Cards Compare?
In addition to the Priority Card, Chase and Southwest also have the $69 annual fee Southwest Rapid Rewards Plus Credit Card and the $99 annual fee Southwest Rapid Rewards Premier Credit Card. All cards have the same welcome bonuses, but the perks are significantly different.
Why do I think the $149 annual fee Priority Card is almost universally better?
Neither the Plus nor Premier offer a $75 annual Southwest credit, which should more or less be worth face value; so to do a direct comparison, that’s almost like lowering the “out of pocket” on the Priority Card from $149 to $74.
The Priority Card offers 7,500 anniversary bonus points, while the Plus offers 3,000 bonus points and the Premier offers 6,000 bonus points. Those two perks alone should show why the Priority Card is worth the annual fee by comparison, and that doesn’t even account for upgraded boardings, a better rewards structure, the ability to earn A-List status through spending, and more.
Flights.Google.Com Search with Southwest Airlines showing
Exciting news for travelers! Southwest Airlines flights are now available on Google Flights, eliminating the need for tedious manual searches on the airline’s website. This integration is a major win for consumers, as it not only simplifies the flight search process but also opens up opportunities for significant savings.
Here’s how you can take advantage of this update and potentially score lower fares:
Utilize Google Flights’ Price Tracking: Easily monitor fare fluctuations by toggling the “Track prices” feature on Google Flights. You’ll receive email notifications whenever the price of your desired Southwest flight changes, empowering you to rebook at a lower rate if available.
Set Price Alerts: Customize your alerts to receive notifications only when the price drops below a specific threshold, ensuring you stay informed about the deals that matter most to you.
Explore Different Dates and Destinations: Google Flights’ flexible search options allow you to compare fares across various dates and airports, helping you pinpoint the most budget-friendly travel arrangements.
While Southwest flights remain absent from other third-party platforms like Expedia or Priceline, their presence on Google Flights marks a significant step towards greater convenience and cost-effectiveness for travelers.
Even if you do not dare to fly the low-fare low-thrills airline Spirit you have to love their marketing campaigns. They always take advantage of a out-of-control viral news event that is bad for one company but good for them. Spirit Airlines has just announced their “Let Them Wear Leggings” sale offering 75% off flights. While United Airlines is putting out the Leggings bad publicity fire Spirit Airlines is cashing in!
Spirit Airlines posted:
Because of recent headlines, we thought we’d double-check our etiquette atlas. Turns out wearing leggings are not a big deal. We thought everyone knew that, but guess not. Well at least at Spirit, we’re united (cough) about letting young girls dress how they want. If you want to fly with us, get your leggings on ladies. Or even gentlemen. No judgments here. Unless you’re wearing those new clear-knee mom jeans, then some judgments. But you can still fly with us. Just use this deal so that next time you can buy a complete pair of pants.
Delta also threw major shade at United on Twitter:
If only Spirit Airlines spent less money on marketing and more money on things like reclining seats they might could be a better airline than American or United. Their marketing is the most impressive thing in the airline space even though it brags about non-reclining seats and awkward things. Not long ago they had a way to get 8,000 points just by complaining about the airline. Now they have you take 3 quizzes to get 1500 points over answers you would think would be untrue such as a seat that does not move back or being charged for a water during your flight. Most people may be in shock and answer the questions wrong at first going back to learn how much of a discount airline this is. Go here to answer 3 sets of questions one from a dude, babe, and bear. The guy and girl start taking off clothes if you answer correctly. If you answer wrong they walk off. Pretty cool. 1,500 miles is enough to get many free magazine subscriptions including All You Magazine. (more…)